Louis Vuitton
Louis Vuitton hosts exclusive fashion event in New York
Services
- Website
- Digital Ad Campaigns
For the 200th anniversary of Louis Vuitton’s birthday, the company held artist exhibitions in Beverly Hills and New York where they took over the former Barney’s store and famous restaurant Fred’s for the duration of the event. It was an invite-only event for influencers, artists, fashion industry talent, and the press. We worked with LV to create a number of digital products: a website to manage RSVP requests; a CRM program to send emails with dynamic QR codes for respondents to use for entry to the event; a scanning app for the security team at the event; and a reservation system for the restaurant at the event.