Carl’s Jr

Our work on Carl’s marshalled in the era of Carl Sr., the seriously tongue-in-cheek campaigns that centered around an immature Carl Jr. and his father returning from a mysterious absence to right the ship. Given the high profile and national coverage of many Carl’s and Hardees campaigns we’ve had the opportunity to build some really fun mastheads, geographically targeted campaigns, and dynamically driven campaigns. With their playful and irreverent creative approach, and willingness to push limits, working on Carl’s and Hardees has always been both rewarding and a total blast. Working on their products on an empty stomach though, that’s always been the biggest challenge!